Lyst Index Q1 2025: Loewe on top, notable shifts and newcomers

In the Lyst Index for Q1 2025, Loewe has ascended to the top position, overtaking Miu Miu, which had led the rankings in the previous quarter. This shift reflects Loewe’s strategic initiatives and cultural engagements that have resonated with consumers.FashionUnitedhttps://sparklasphere.beauty/

🔝 Top 10 Hottest Brands (Q1 2025)

1. Loewe
2. Miu Miu
3. Saint Laurent
4. Coach
5. Prada
6. COS
7. Bottega Veneta
8. The Row
9. Chloé
10. AlaïaThreads+8ELLE+8culted.com+8Fashionista+5Fashion Times+5Retail in Asia+5Instagram+5Fashionista+5Teen Vogue+5FashionNetwork+4FashionUnited+4Teen Vogue+4Retail BrewFashion Times+2FashionNetwork+2Vogue Business+2Retail in Asia

Notably, COS has made its debut in the top 10, entering at number 6, while Alaïa has risen to number 10. Coach has also experienced a significant surge, moving up to the fourth spot. These movements highlight a growing consumer preference for brands that offer a blend of luxury and accessibility.

🌟 Breakout Brands

Several brands have shown remarkable growth, signaling their potential to influence future trends:

• Tory Burch: With a 15% increase in searches, the brand has gained attention through celebrity endorsements.
• Helmut Lang: A 19% rise in searches, driven by Peter Do’s debut collection, indicates a resurgence in interest.
• Poster Girl: A 10% increase in searches, fueled by viral social media presence, suggests a growing fanbase.FashionNetwork

These breakout brands are gaining momentum, particularly among younger consumers seeking fresh and distinctive styles.

🧵 Product Highlights

The Maison Margiela Tabi Mary Jane emerged as the most searched-for item, reflecting its iconic status and cultural relevance. Additionally, Coach’s Tabby Bag saw a 65% increase in demand quarter-over-quarter, underscoring its popularity among fashion enthusiasts.FashionNetworkFashionUnited+1Retail Brew+1

These product trends indicate a shift towards items that blend heritage with contemporary appeal, resonating with consumers’ evolving tastes.

In summary, the Q1 2025 Lyst Index reveals a dynamic fashion landscape, with established brands like Loewe and Miu Miu leading, while emerging labels and iconic products gain prominence. This evolving trend underscores the industry’s responsiveness to cultural shifts and consumer preferences.https://sparklasphere.beauty/